Tim Burton x Champagne Valentine

Collaborating with pop-up book engine David Hawcock we created a an ambitious paper craft construction for Kellogg’s first master brand campaign for the UK, showing ‘seed to spoon’ story in reverse. Director Yves Geleyn wanted to create a book with intricate moving parts and characters to create rich worlds springing from the pages from start to finish. Director - Yves Geleyn Art Director - Papersmith Production Company - Hornet Inc Agency - Leo Burnett

Additonal art deparment by Herbert Luciole